AI Insights · Timothy · January 2022
Top 5 Unicorn Games on Android in Europe: Q4 2021 Performance
Discover the performance trends of the top 5 unicorn-themed games on Android in Europe during Q4 2021, including downloads, revenue, and active users.
In Q4 2021, unicorn-themed games on the Android platform in Europe exhibited interesting trends in downloads, revenue, and active users. Here, we break down the performance of the top 5 unicorn games: My Little Pony: Harmony Quest, Unicorn Run: Horse Dash Games, Unicorn Dash: Fun Runner 2, Kpopsies - Hatch Baby Unicorns, and My Baby Unicorn - Pony Care.
My Little Pony: Harmony Quest from Budge Studios saw a steady increase in weekly revenue, peaking at approximately $2.8K in late October. Weekly downloads showed an upward trend mid-quarter, reaching nearly 19K in the week of October 25. The game’s active users also saw a significant rise, peaking at around 26.8K in the final week of December.
Unicorn Run: Horse Dash Games from SOCEM experienced a notable increase in weekly downloads, culminating in over 31K by the end of December. Revenue trends remained relatively stable, averaging around $170 per week. The game’s active users grew consistently, reaching a peak of approximately 40.8K in the last week of the quarter.
Unicorn Dash: Fun Runner 2, also by SOCEM, saw modest weekly revenue, with a peak of $213 in late October. Downloads fluctuated but saw a notable spike in mid-December, reaching over 1.2K. Active users showed a steady decline, with numbers dropping to around 5K by the end of the quarter.
Kpopsies - Hatch Baby Unicorns from TutoTOONS maintained a strong download rate throughout the quarter, peaking at over 134K in mid-October. Weekly revenue varied, peaking at $171 in the week of December 20. Active users remained high, with a peak of approximately 479K in mid-October.
Finally, My Baby Unicorn - Pony Care, another TutoTOONS title, saw a significant increase in downloads in late October, hitting a peak of over 82K. Revenue remained stable, averaging around $100 per week. Active users saw a peak in early November, reaching around 238K.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.